
TikTok advertising built for brands that want to lead
TikTok isn't just another social channel.
It’s one of the world’s most powerful attention platforms, yet too many brands still treat it as a place to create content and chase reach. At Connected, we approach TikTok as media experts first, building strategies that combine audience insight, creative thinking and performance to turn attention into measurable growth.
Connect with a TikTok ads specialistBeyond trends, built for growth
TikTok rewards brands that move with intent, not just speed. Creative and content need to be fit for purpose, tailored to your audiences and above all, engaging. At Connected, we build TikTok strategies that combine audience insight, creator partnerships, paid media and optimisation to turn attention into awareness, engagement and measurable growth.
EPIC month!! Well done team - we’re so happy with the results and couldn’t have done it without you.
How we increased iL Tutto revenue by 42% YoY, achieving their highest revenue month ever
See iL Tutto Case Study
No TikTok presence? That's a growth opportunity waiting to happen
Users spend over 40 hours a month on TikTok.*
TikTok users are 66% more likely to buy something they see on the platform.*
TikTok ads now reach 46.6% of Australians aged 18 and over.*
What partnering with Connected means for your business?
We approach TikTok as a growth channel, not just a content platform. From strategy to activation, we build campaigns that connect with the right audience and drive engagement, conversions and measurable growth.

What to expect from Connected
Strategy
We combine strategic thinking with audience insight, campaign planning and TikTok strategy to build campaigns designed for long-term growth.
Creation
Our TikTok approach is built for the platform, not adapted from elsewhere. We combine creative strategy, creator partnerships, full-funnel asset development and ongoing trend analysis to keep brands relevant and performing.
Amplification
We build TikTok campaigns for reach, engagement and performance, combining Spark Ads, creator amplification, audience targeting and ongoing optimisation to maximise measurable results.

