Digital Media & Marketing

Sanitarium's Weet-Bix around Victoria for the Aus Open

Were you in Melbourne for the Aus Open earlier this year? If you were, we bet you saw a few of our Weet-Bix Kids ads around the town!

Updated May 27, 2026
Read time 1 min read
Sanitarium’s Weet-Bix around Victoria for the Aus Open

Were you in Melbourne for the Aus Open earlier this year? If you were, we bet you saw a few of our Weet-Bix Kids ads around the town! 👀

The QMS Victoria network was perfect for the Sanitarium campaign that featured tennis superstar and Weet-Bix Ambassador Alex De Minaur. We love this one in Melbourne Square.

Not in Melbourne? Then you’ve probably seen one of the other national campaigns for So Good, UP&GO, Weet-Bix (Weis-Bix), ADC & TOATL!

Huge thanks to our wonderful partners at Shopper Media, QMS, oOh! Media, JCDecaux Australia & TorchMedia working with us on these campaigns over the last few months.

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